Beyond contact tracing,  Aarogya Setu may find use in policy inputs

Beyond contact tracing, Aarogya Setu may find use in policy inputs


Publication Title
The Economic Times
Publication/Creation Date
April 10 2020
Creators/Contributors
Venkat Ananth (creator)
Persuasive Intent
Information
Description
BENGALURU: On Monday, while addressing workers of the Bharatiya Janata Party (BJP) on its 40th anniversary, prime minister Narendra Modi had a few requests for them. One of them involved an app — Aarogya Setu — launched last week by the Government of India.

"You must be able to persuade at least 40 people to install this Aarogya Setu app and tell them about this,” he said. It was probably the most significant endorsement of the app, whose download link had been making the rounds on most WhatsApp groups linked to the BJP IT Cell even earlier. In a way, this was a throwback to how the government pushed its unified payment interface-based product — BHIM, post the 2016 demonetisation exercise.
HCI Platform
Carryables
Location on Body
Hand
Marketing Keywords
Aarogya Setu, Bluetooth, Whatsapp
Source
https://economictimes.indiatimes.com/news/economy/policy/beyond-contact-tracing-aarogya-setu-may-find-use-in-policy-inputs/articleshow/75078678.cms

Date archived
April 10 2020
Last edited
April 16 2020
How to cite this entry
Venkat Ananth. (April 10 2020). "Beyond contact tracing, Aarogya Setu may find use in policy inputs". The Economic Times. Bennett, Coleman & Co. Ltd. . Fabric of Digital Life. https://fabricofdigitallife.com/index.php/Detail/objects/4355