[BLANK]
Comments (0)
Share

Niantic to Use AR to Enhance World Tourism

Publication Title
VR focus
Publication/Creation Date
November 20 2018
Creators/Contributors
Peter Graham (creator)
Niantic (contributor)
Media Type
Magazine Article
Persuasive Intent
Information
Description
"The creator of Pokémon Go is teaming up with the United Nations World Tourism Organization. Through the use of Niantic’s real-world videogames the company will create a series of unique campaigns with the aim to encourage exploration and build awareness of destinations around the world."
HCI Platform
Carryables
Discursive Type
Responses To Inventions
Location on Body
Hand
Augments
Playing, Exploring, Traveling, Socializing, Interacting
Technology Keywords
Augmented Reality (AR), Video Games, Mobile Augmented Reality
Keywords
Sustainable, Tourism, Travel, Community, Exercise, Games
Marketing Keywords
Pokémon Go, Pokémon, Niantic
Source
https://www.vrfocus.com/2018/11/niantic-to-use-ar-to-enhance-world-tourism/
Related Objects
Welcome to Ingress
Pokémon GO - Get Up and Go!
Related Items
Peter Graham
VRfocus
Niantic
Related Collections
AR From Conception To Reality (2019)
Date archived
April 25 2019
Last edited
April 26 2019
How to cite this entry
Peter Graham. (November 20 2018). "Niantic to Use AR to Enhance World Tourism". VR focus. VRfocus. Fabric of Digital Life. https://fabricofdigitallife.com/index.php/Detail/objects/3821