Microsoft Selling 100,000 HoloLens to U.S Army for $479 Million

Publication Title
Popular Mechanics
Publication/Creation Date
November 29 2018
David Grossman (creator)
Microsoft (contributor)
United States Army (contributor)
Armstrong Laboratory (contributor)
Brad Smith (contributor)
U.S. Department Of Defense (contributor)
Persuasive Intent
Mixed reality is coming to the battlefield. Microsoft has signed a $479 million contract with the U.S. Army for as many as 100,000 of its HoloLens headsets. According to a government description given to Bloomberg, which first reported the story, the mixed-reality glasses will be used to "increase lethality by enhancing the ability to detect, decide and engage before the enemy.”

While the HoloLens has garnered positive reviews, the device has struggled to find a market. Earlier this year, the company described its sales numbers "in thousands, not hundreds of thousands."
HCI Platform
Location on Body
Marketing Keywords
Microsoft, Microsoft HoloLens

Date archived
November 30 2018
Last edited
March 13 2019
How to cite this entry
David Grossman. (November 29 2018). "Microsoft Selling 100,000 HoloLens to U.S Army for $479 Million". Popular Mechanics. Popular Mechanics. Fabric of Digital Life.