Microsoft Selling 100,000 HoloLens to U.S Army for $479 Million


Publication Title
Popular Mechanics
Publication/Creation Date
November 29 2018
Creators/Contributors
David Grossman (creator)
Microsoft (contributor)
United States Army (contributor)
Armstrong Laboratory (contributor)
Brad Smith (contributor)
U.S. Department Of Defence (contributor)
Persuasive Intent
Information
Description
Mixed reality is coming to the battlefield. Microsoft has signed a $479 million contract with the U.S. Army for as many as 100,000 of its HoloLens headsets. According to a government description given to Bloomberg, which first reported the story, the mixed-reality glasses will be used to "increase lethality by enhancing the ability to detect, decide and engage before the enemy.”

While the HoloLens has garnered positive reviews, the device has struggled to find a market. Earlier this year, the company described its sales numbers "in thousands, not hundreds of thousands."
HCI Platform
Wearables
Location on Body
Eye
Marketing Keywords
Microsoft, Microsoft HoloLens
Source
https://www.popularmechanics.com/military/a25346986/microsoft-hololens-army-deal/

Date archived
November 30 2018
Last edited
November 30 2018
How to cite this entry
David Grossman. (November 29 2018). "Microsoft Selling 100,000 HoloLens to U.S Army for $479 Million". Popular Mechanics. Popular Mechanics. Fabric of Digital Life. https://fabricofdigitallife.com/index.php/Detail/objects/3451