Affectiva Overview

Publication/Creation Date
November 6 2014
Affectiva (creator)
Rana El Kaliouby (creator)
Media Type
Corporate Video
Persuasive Intent
At Affectiva we believe that digital content and technology products are made better when they are informed by human emotions. We quantify emotions to help the world accomplish that goal.

This short overview video details how we deliver emotion analytics and insights, with the most accurate facial coding system that exists today, to optimize and evaluate digital media and help predict key performance indicators such as sales and virality.
HCI Platform
Discursive Type
Location on Body
Face, Not On The Body
Marketing Keywords
Affectiva, Affdex SDK

Date archived
November 16 2017
Last edited
September 4 2018
How to cite this entry
Affectiva, Rana el Kaliouby. (November 6 2014). "Affectiva Overview". Fabric of Digital Life.