Apple Event - Apple Watch Ultra Full Reveal

Publication Title
CNET Highlights
Publication/Creation Date
September 7 2022
Apple Inc. (creator)
Jeff Williams (creator)
Julz Arney (creator)
Mike Huish (contributor)
Huish Outdoors (contributor)
Media Type
Corporate Video
Persuasive Intent
Discursive Type
During their "Far Out" Apple event, COO Jeff Williams and Julz Arney reveal the new durable and "rugged" Apple Watch Ultra that is designed for endurance athletes and extreme adventurers such as marathon runners, backcountry hikers, and scuba divers. It includes longer battery life, more accurate GPS, better visibility, a compass and wayfinding tools, a built-in emergency siren, and twice the water-resistance and depth capacity. They also partnered with Huish Outdoors to create the Oceanic+ app that turns the watch into a dive computer. Apple Watch Ultra was officially released on September 23, 2022.

Apple is also aiming to become "carbon neutral for [their] entire product footprint by 2030".
HCI Platform
Relation to Body
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Date archived
January 2 2023
Last edited
January 2 2023
How to cite this entry
Apple Inc., Jeff Williams, Julz Arney. (September 7 2022). "Apple Event - Apple Watch Ultra Full Reveal". CNET Highlights. Fabric of Digital Life.