Epic Games believes the Internet is broken. This is their blueprint to fix it.

Publication Title
Washington Post
Publication/Creation Date
September 28 2021
Gene Park (creator)
Shannon Liao (contributor)
Epic Games, Inc. (contributor)
Tim Sweeney (contributor)
Mark Zuckerberg (contributor)
Facebook (contributor)
Satya Nadella (contributor)
Sima Sistani (contributor)
Donald Mustard (contributor)
Marc Petit (contributor)
Jordan Maynard (contributor)
Frederic Descamps (contributor)
Persuasive Intent
"The simplest way to define the metaverse is as an evolution of how users interact with brands, intellectual properties and each other on the Internet. The metaverse, to Sweeney, would be an expansive, digitized communal space where users can mingle freely with brands and one another in ways that permit self-expression and spark joy. It would be a kind of online playground where users could join friends to play a multiplayer game like Epic’s “Fortnite” one moment, watch a movie via Netflix the next and then bring their friends to test drive a new car that’s crafted exactly the same in the real world as it would be in this virtual one. It would not be, Sweeney said, the manicured, ad-laden news feed presented by platforms like Facebook."
HCI Platform
Relation to Body
Related Body Part
Technology Keywords
Internet, Video Games, Virtual Worlds

Date archived
November 5 2021
Last edited
November 22 2021
How to cite this entry
Gene Park. (September 28 2021). "Epic Games believes the Internet is broken. This is their blueprint to fix it.". Washington Post. WP Company LLC. Fabric of Digital Life. https://fabricofdigitallife.com/Detail/objects/5534