Publication Title
Publication/Creation Date
2010 – 2013
Stedelijk Museum (creator)
Jan Rothuizen (creator)
Layar AR (contributor)
Media Type
Persuasive Intent
ARtours is a three stages project conceived and executed by the Dutch Stedelijk museum in order to maintain access and engagement with the institution and its collections while being closed for renovations for a duration of three years. The three sub-projects in ARtours include the students' exhibition Me on the Museum Square (2010), the ARthoteek at Lowlands Music Festival (2011), and a digital art exhibition by the artist Jan Rothuizen (2013). See the bibliography below for more information about any of these projects. 

This app demonstrates the AR category of Opening Space. In this category, digital content is integrated with actual environments to democratize locations from familiar meanings. Using AR in this way, places are becoming generally open to being inscribed with new perspectives and interpretations.  

Read more:
Schavemaker, Margriet, Hein Wils, Paul Stork, and Ebelien Pondaag. "Augmented Reality and the Museum Experience." Paper presented at the Museums and the Web 2011: Proceedings, Toronto, 2011.
HCI Platform
Discursive Type
Location on Body
Marketing Keywords

Date archived
September 14 2020
Last edited
December 8 2020
How to cite this entry
Stedelijk Museum, Jan Rothuizen. (2010 – 2013). "ARtours". Fabric of Digital Life.