No Fitbit, no insurance: is this the start of a major trend?

No Fitbit, no insurance: is this the start of a major trend?


Publication Title
World Economic Forum
Publication/Creation Date
September 24 2018
Creators/Contributors
Suzanne Barlyn (creator)
Manulife Financial Corporation (contributor)
Persuasive Intent
Information
Description
John Hancock, one of the oldest and largest North American life insurers, will stop underwriting traditional life insurance and instead sell only interactive policies that track fitness and health data through wearable devices and smartphones, the company said on Wednesday.

The move by the 156-year-old insurer, owned by Canada’s Manulife Financial Corp (MFC.TO), marks a major shift for the company, which unveiled its first interactive life insurance policy in 2015. It is now applying the model across all of its life coverage.
HCI Platform
Wearables
Relation to Body
On
Related Body Part
Wrist
Source
https://www.weforum.org/agenda/2018/09/strap-on-the-fitbit-john-hancock-to-sell-only-interactive-life-insurance

Date archived
October 4 2018
Last edited
July 5 2021
How to cite this entry
Suzanne Barlyn. (September 24 2018). "No Fitbit, no insurance: is this the start of a major trend?". World Economic Forum. World Economic Forum. Fabric of Digital Life. https://fabricofdigitallife.com/Detail/objects/3272