HoloMe - London Fashion Week 2019


Publication/Creation Date
March 21 2019
Creators/Contributors
London College Of Fashion (contributor)
HoloMe Technologies Limited (creator)
Media Type
Corporate Video
Persuasive Intent
Advertisement
Description
HoloMe teamed up with the London College of Fashion and the Fashion Innovation Agency to use their mobile augmented reality platform during London Fashion week. Models were filmed using a green screen before getting on the runway. This footage was then live-streamed to viewers via their smartphone application.
HCI Platform
Carryables
Discursive Type
Inventions
Location on Body
Hand
Augments
Seeing, Viewing
Keywords
Fashion, Runway, Style
Marketing Keywords
HoloMe, London Fashion Week
Source
https://www.youtube.com/watch?v=Y7WB9JM6t58

Date archived
April 26 2019
Last edited
April 26 2019
How to cite this entry
HoloMe Technologies Limited. (March 21 2019). "HoloMe - London Fashion Week 2019". Fabric of Digital Life. https://fabricofdigitallife.com/index.php/Detail/objects/3827